Archives for category: culture

Screens connect but they also isolate.

Today young people tend to live lives of intermediation, seeking engagement with the world through their devices. Ironically and sadly, an outcome of this media focus and behavior can be addiction and isolation.

How do you meet his or her eye, or catch a moment that may never come again if you’re always looking down, lost in a screen, as life passes by?

https://www.theatlantic.com/magazine/archive/2017/09/has-the-smartphone-destroyed-a-generation/534198/

https://shift.newco.co/is-social-media-the-new-tobacco-936d28a2bfe2

Marshall McLuhan’s visionary understanding of media and culture is a foundational model of how digital transformation works and has changed man and society.

The notion that the form of media impacts meanings and content (the medium is the message) is fundamental today. The internet has redefined information and how we think. One aspect of this revolutionary change is the increasing primacy of visual information.

McLuhan’s 106th birthday anniversary last week is an opportunity to revisit his vision of the “Global Community”.

https://www.google.com/doodles/marshall-mcluhans-106th-birthday

A Marshall McLuhan expert annotates the Google Doodle honoring the internet visionary

Branding is a combination of need fulfillment, desired identity and aspiration. Its power derives from communion and possibility, fueled by access and opportunity. Great brands are validated through tangible experience.

A brand is often best understood by example rather than by explanation, thereby capturing its je ne sais quoi character. For a product, service or experience to transmute into a powerful brand it must be real and true.

The “French girl” brand collects emotional, intellectual and life-affirming elements to represent power, self-confidence, effortless sexuality, and personal freedom in a compelling and attractive package.

https://www.racked.com/2017/7/5/15880176/how-to-french-girl-style-beauty

Luxury is having what you want, how and when you want it.

It involves exclusiveness and status, distinctiveness and differentiation. Luxury denotes essential quality and limited access. Once defined by scarcity luxury’s expressions have evolved in our time of abundance.

Regardless of the adjectives and adverbs used to describe luxury over time, its intrinsic value is precise and unambiguous, discreet and exceptional.

Luxury is always about singular and extraordinary experience in the moment.

Millennials are making it luxe to be more ethical and environmentally aware

The smartphone:

Changing how we communicate and the very definition of communication.

Reinventing the design and interface of digital devices.

Transforming culture by reordering social behavior and manners.

Changing information structure and the organization of time and memory.

Altering historical analog approaches by injecting non-linear digital perception.

Changing how we think and perhaps ultimately the mind itself.

A Sociology of the Smartphone

It seems we’re at an inflection point, a duality that has significant consequences to our future.

This essay sums up the situation astutely. Competition or cooperation, we must decide.

https://www.vox.com/science-and-health/2017/6/1/15723174/trump-paris-tribalism

It was fifty years ago that it was twenty years ago today that Sgt. Pepper taught the band to play.

Despite a reasonable contention that Sgt. Peppers may not even be the best Beatles album, it’s hard to underestimate its transcendent significance in 1967.

Perhaps the first concept album, it redefined what a collection of songs could be and convinced a generation to believe that music could change the world. In June 1967 the sound of joy and freedom filled the early summer air.

https://redef.com/set/music-set-1494792609579

http://www.rollingstone.com/music/albumreviews/review-the-beatles-sgt-peppers-anniversary-editions-w484397

http://dangerousminds.net/comments/sgt._peppers_redux_should_you_buy_the_new_version_of_the_beatles_classic_or

https://www.theatlantic.com/entertainment/archive/2017/05/how-the-beatles-wrote-a-day-in-the-life/527001/

http://www.npr.org/sections/allsongs/2017/05/18/528653705/the-beatles-first-take-of-lucy-in-the-sky-with-diamonds

Professor Harari transformed social and evolutionary anthropology with the publication of Sapiens in 2011 (translated in English 2014).

Over the past 3 years he has been a prolific thinker and author, exploring what makes us “human” and how the future will change our “humaness”.

https://www.theguardian.com/technology/2017/may/08/virtual-reality-religion-robots-sapiens-book

https://www.theguardian.com/culture/2017/mar/19/yuval-harari-sapiens-readers-questions-lucy-prebble-arianna-huffington-future-of-humanity

The rise of the useless class

Marketing’s 4 P’s are now 3 (place is going away as product, price, and promotion remain).

Two pieces on the mindset, mission, and process of Amazon. Over the past 20 years the company has literally and conceptually reinvented the world.

https://www.recode.net/2017/4/12/15274220/jeff-bezos-amazon-shareholders-letter-day-2-disagree-and-commit

https://www.theatlantic.com/technology/archive/2017/04/amazon-is-making-it-easier-for-companies-to-track-you/522999/

A seminal manmade sign of Spring is baseball’s opening day.

Nice story about following your passion and the contemporary game.

http://www.latimes.com/sports/dodgers/la-sp-dodgers-farhan-zaidi-20170330-htmlstory.html